Picard

Food is love

Picard is a popular french retailer of frozen foods. This animated drawing project showcases how food can be such a strong vector of love and care on a personal level.

Expertise

Brand Identity

Art Direction

Communication

Copywriting

Illustration

Storyboard & Animatic

2D animation

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Picard’s Perfect Dinners

When we cook a meal we want to please our guests, our families, and ourselves. It is a way to show affection. With Picard’s Perfect Dinner, consumers can share their favorite Picard home-made recipes and how much it means to them.

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